Innovation Culture Makes Innovative People

All leading companies face a stark choice: either try to catch up with change, or lead the change. Leadership is not certain. In fact, more often than not, leadership is fleeting. Kodak, Blackberry and Nokia are three recent examples.

If your organization is not innovating and creating the trend that shapes the environment, you play catch-up and struggle to cope with the side effects of changes created and led by your competitors. If you are not leading the next disruptive innovation, chances are that your organization will be the one left behind.

In this KEY you will find the 20 characteristics of the Innovation Culture. Many of these characteristics can be observed in the strategic innovation of leading companies.

© Aviv Shahar

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